---
name: google-ads-quality-score-audit
display_name: Google Ads Quality Score Audit — Lower Your CPCs by Fixing Ad Relevance
category: Google Ads — Audits & Health
for: Agencies, Business Owners
description: Low Quality Scores mean you pay more per click than competitors for the same position. Pulls every keyword's Quality Score, breaks down the three components, finds the worst offenders, and gives specific rewrite instructions. A QS improvement from 4 to 8 can cut CPCs by up to 50%.
trigger: "Audit quality scores for [account] and tell me how to fix them"
---

# Google Ads Quality Score Audit — Lower Your CPCs by Fixing Ad Relevance

Low Quality Scores mean you pay more per click than competitors for the same position. Pulls every keyword's Quality Score, breaks down the three components, finds the worst offenders, and gives specific rewrite instructions. A QS improvement from 4 to 8 can cut CPCs by up to 50%.

## How to use
Say: "Audit quality scores for [account] and tell me how to fix them"
