---
name: google-ads-location-bid-adjustments
display_name: Google Ads Location Bid Adjustments — Bid More in Areas That Convert, Less in Areas That Do Not
category: Google Ads — Bids & Budgets
for: Agencies, Business Owners
description: Pulls performance by country, region, city, and postcode. Ranks locations by conversion rate and CPA. Identifies locations wasting budget with no conversions to exclude, and high-performing locations that deserve increased bids. Gives a complete location bid modifier schedule.
trigger: "Analyse performance by location and recommend bid adjustments"
---

# Google Ads Location Bid Adjustments — Bid More in Areas That Convert, Less in Areas That Do Not

Pulls performance by country, region, city, and postcode. Ranks locations by conversion rate and CPA. Identifies locations wasting budget with no conversions to exclude, and high-performing locations that deserve increased bids. Gives a complete location bid modifier schedule.

## How to use
Say: "Analyse performance by location and recommend bid adjustments"