---
name: weekly-full-optimisation
display_name: Weekly Full Optimisation — Everything a Campaigner Does on Monday Morning
category: Weekly Workflows
for: Agencies, Business Owners
description: The master weekly workflow. Runs in sequence: search terms mining (new keywords and negatives), keyword bid adjustments (scale winners, reduce losers), ad performance review (pause the bad, brief replacements for the fatigued), Meta creative fatigue check, GA4 funnel analysis, SEO ranking changes, and budget reallocation. Produces one unified action plan for the week.
trigger: "Run the weekly optimisation for [client]"
---

# Weekly Full Optimisation — Everything a Campaigner Does on Monday Morning

The master weekly workflow. Runs in sequence: search terms mining (new keywords and negatives), keyword bid adjustments (scale winners, reduce losers), ad performance review (pause the bad, brief replacements for the fatigued), Meta creative fatigue check, GA4 funnel analysis, SEO ranking changes, and budget reallocation. Produces one unified action plan for the week.

## How to use
Say: "Run the weekly optimisation for [client]"