Google Analytics 4 / API Reference
ga4_setup_lead_gen_property
GA4 analytics tool. One-shot lead gen property setup — creates standard key events and a lead audience. Sets up: generate_lead, form_submit, phone_click, email_click, sign_up as key events. Creates a 'Lead Submitters' audience with 30-day membership. Args: property_id: GA4 property ID. Leave blank to use default. google_ads_customer_id: Optional. If provided, creates a Google Ads link.
This is a read-only tool: it returns setup lead gen property for your Google Analytics 4 account. It changes nothing.
Ask Claude
You do not call this tool yourself. Ask for the outcome and the client picks the tool:
Setup lead gen property in my Google Analytics 4 account.
It takes 0 required and 2 optional parameters.
Parameters
| Parameter | Type | Required | Description |
|---|---|---|---|
property_id | string | No | Property Id |
google_ads_customer_id | string | No | Google Ads Customer Id |
Related Google Analytics 4 tools
ga4_setup_ecommerce_propertyga4_acquisition_channelsga4_attribution_pathsga4_audiencesga4_audit_property_settingsga4_available_metrics
Before you can call it
This tool needs a connected Google Analytics 4 account. The Google Analytics 4 connect guide covers the OAuth flow and the permissions it asks for, and the quickstart gets a client talking to the server in about five minutes.
Workflows that use this
Rather than calling tools one at a time, these skills run a whole procedure against the same account: