Google Ads / API Reference
gads_set_app_campaign_settings
Google Ads tool (extended/low-level coverage). For common tasks prefer the RECOMMENDED google_ads_* actions; use these only for advanced operations those don't cover. Set app campaign specific settings. app_store: APPLE_APP_STORE or GOOGLE_APP_STORE. bidding_strategy_goal_type: OPTIMIZE_INSTALLS_TARGET_INSTALL_COST, OPTIMIZE_IN_APP_CONVERSIONS_TARGET_INSTALL_COST, etc.
This is a write tool: it sets app campaign settings in your Google Ads account. Claude asks you to confirm before it runs.
Ask Claude
You do not call this tool yourself. Ask for the outcome and the client picks the tool:
Set app campaign settings in my Google Ads account for [campaign id].
It takes 1 required and 4 optional parameters.
Parameters
| Parameter | Type | Required | Description |
|---|---|---|---|
campaign_id | string | Yes | Campaign Id |
app_id | string | No | App Id |
app_store | string | No | App Store |
bidding_strategy_goal_type | string | No | Bidding Strategy Goal Type |
customer_id | string | No | Customer Id |
Related Google Ads tools
gads_set_ad_device_preferencegads_set_ad_final_mobile_urlsgads_set_ad_final_urlsgads_set_ad_group_ad_rotationgads_set_ad_group_audience_targetinggads_set_ad_group_bid_modifiers
Before you can call it
This tool needs a connected Google Ads account. The Google Ads connect guide covers the OAuth flow and the permissions it asks for, and the quickstart gets a client talking to the server in about five minutes.
Workflows that use this
Rather than calling tools one at a time, these skills run a whole procedure against the same account: