Google Ads / API Reference
gads_set_maximize_conversion_value
Google Ads tool (extended/low-level coverage). For common tasks prefer the RECOMMENDED google_ads_* actions; use these only for advanced operations those don't cover. Set Maximize Conversion Value bidding strategy on a campaign.
This is a write tool: it sets maximize conversion value in your Google Ads account. Claude asks you to confirm before it runs.
Ask Claude
You do not call this tool yourself. Ask for the outcome and the client picks the tool:
Set maximize conversion value in my Google Ads account for [campaign id].
It takes 1 required and 2 optional parameters.
Parameters
| Parameter | Type | Required | Description |
|---|---|---|---|
campaign_id | string | Yes | Campaign Id |
target_roas | number | No | Target Roas |
customer_id | string | No | Customer Id |
Related Google Ads tools
gads_set_maximize_clicksgads_set_maximize_conversionsgads_set_ad_device_preferencegads_set_ad_final_mobile_urlsgads_set_ad_final_urlsgads_set_ad_group_ad_rotation
Before you can call it
This tool needs a connected Google Ads account. The Google Ads connect guide covers the OAuth flow and the permissions it asks for, and the quickstart gets a client talking to the server in about five minutes.
Workflows that use this
Rather than calling tools one at a time, these skills run a whole procedure against the same account: