Google Ads / API Reference
gads_update_app_campaign
Google Ads tool (extended/low-level coverage). For common tasks prefer the RECOMMENDED google_ads_* actions; use these only for advanced operations those don't cover. Update app campaign settings. goal_type: OPTIMIZE_INSTALLS_TARGET_INSTALL_COST, OPTIMIZE_IN_APP_CONVERSIONS_TARGET_INSTALL_COST, OPTIMIZE_IN_APP_CONVERSIONS_TARGET_CONVERSION_COST, OPTIMIZE_RETURN_ON_ADVERTISING_SPEND, OPTIMIZE_INSTALLS_WITHOUT_TARGET_INSTALL_COST.
This is a write tool: it updates app campaign in your Google Ads account. Claude asks you to confirm before it runs.
Ask Claude
You do not call this tool yourself. Ask for the outcome and the client picks the tool:
Update app campaign in my Google Ads account for [campaign id].
It takes 1 required and 4 optional parameters.
Parameters
| Parameter | Type | Required | Description |
|---|---|---|---|
campaign_id | string | Yes | Campaign Id |
name | string | No | Name |
status | string | No | Status |
app_campaign_setting_bidding_strategy_goal_type | string | No | App Campaign Setting Bidding Strategy Goal Type |
customer_id | string | No | Customer Id |
Related Google Ads tools
gads_update_app_adgads_update_accountgads_update_adgads_update_ad_groupgads_update_adgroup_statusgads_update_asset
Before you can call it
This tool needs a connected Google Ads account. The Google Ads connect guide covers the OAuth flow and the permissions it asks for, and the quickstart gets a client talking to the server in about five minutes.
Workflows that use this
Rather than calling tools one at a time, these skills run a whole procedure against the same account: