Google Ads / API Reference
gads_update_conversion_action
Google Ads tool (extended/low-level coverage). For common tasks prefer the RECOMMENDED google_ads_* actions; use these only for advanced operations those don't cover. Update an existing Conversion Action (status, value, counting type, attribution model). Args: conversion_action_id: The conversion action ID to update. status: ENABLED | PAUSED | REMOVED (optional). value: New fixed conversion value (optional, pass -1 to skip). counting_type: ONE_PER_CLICK | MANY_PER_CLICK (optional). attribution_model: LAST_CLICK | FIRST_CLICK | LINEAR | TIME_DECAY | POSITION_BASED | DATA_DRIVEN (optional). customer_id: Google Ads customer ID. Leave blank to use default.
This is a write tool: it updates conversion action in your Google Ads account. Claude asks you to confirm before it runs.
Ask Claude
You do not call this tool yourself. Ask for the outcome and the client picks the tool:
Update conversion action in my Google Ads account for [conversion action id].
It takes 1 required and 5 optional parameters.
Parameters
| Parameter | Type | Required | Description |
|---|---|---|---|
conversion_action_id | string | Yes | Conversion Action Id |
status | string | No | Status |
value | number | No | Value |
counting_type | string | No | Counting Type |
attribution_model | string | No | Attribution Model |
customer_id | string | No | Customer Id |
Related Google Ads tools
gads_update_conversion_value_rulegads_update_accountgads_update_adgads_update_ad_groupgads_update_adgroup_statusgads_update_app_ad
Before you can call it
This tool needs a connected Google Ads account. The Google Ads connect guide covers the OAuth flow and the permissions it asks for, and the quickstart gets a client talking to the server in about five minutes.
Workflows that use this
Rather than calling tools one at a time, these skills run a whole procedure against the same account: