Google Ads / API Reference
google_ads_update_rsa
Google Ads tool. Prefer the actions marked RECOMMENDED for everyday Google Ads workflows. Replace headlines and/or descriptions of an existing Responsive Search Ad (RSA). Replaces the entire headlines or descriptions list. To add a single asset without removing existing ones, use google_ads_add_rsa_asset instead. Args: ad_id: ID of the ad to update (required). ad_group_id: Ad group ID that contains the ad (required). headlines: New list of headline strings (3–15 items, max 30 chars each). Replaces all existing. descriptions: New list of description strings (2–4 items, max 90 chars each). Replaces all existing. customer_id: Google Ads customer ID. Leave blank to use default.
This is a write tool: it updates rsa in your Google Ads account. Claude asks you to confirm before it runs.
Ask Claude
You do not call this tool yourself. Ask for the outcome and the client picks the tool:
Update rsa in my Google Ads account for [ad id], [ad group id].
It takes 2 required and 3 optional parameters.
Parameters
| Parameter | Type | Required | Description |
|---|---|---|---|
ad_id | string | Yes | Ad Id |
ad_group_id | string | Yes | Ad Group Id |
headlines | array | No | Headlines |
descriptions | array | No | Descriptions |
customer_id | string | No | Customer Id |
Related Google Ads tools
google_ads_update_ad_statusgoogle_ads_update_adgroup_namegoogle_ads_update_adgroup_statusgoogle_ads_update_bid_modifiergoogle_ads_update_campaign_budgetgoogle_ads_update_campaign_name
Before you can call it
This tool needs a connected Google Ads account. The Google Ads connect guide covers the OAuth flow and the permissions it asks for, and the quickstart gets a client talking to the server in about five minutes.
Workflows that use this
Rather than calling tools one at a time, these skills run a whole procedure against the same account: