Google Ads / API Reference
google_ads_update_target_roas
Google Ads tool. Prefer the actions marked RECOMMENDED for everyday Google Ads workflows. Update the Target ROAS bid for a campaign using Smart Bidding. The campaign must already use Target ROAS bidding strategy. ROAS is expressed as a decimal multiplier: 4.0 means 400% ROAS ($4 revenue per $1 spend). Args: campaign_id: Campaign ID to update. target_roas: Target ROAS as a multiplier (e.g. 3.5 = 350% ROAS). customer_id: Google Ads customer ID. Leave blank to use default.
This is a write tool: it updates target roas in your Google Ads account. Claude asks you to confirm before it runs.
Ask Claude
You do not call this tool yourself. Ask for the outcome and the client picks the tool:
Update target roas in my Google Ads account for [campaign id], [target roas].
It takes 2 required and 1 optional parameter.
Parameters
| Parameter | Type | Required | Description |
|---|---|---|---|
campaign_id | string | Yes | Campaign Id |
target_roas | number | Yes | Target Roas |
customer_id | string | No | Customer Id |
Related Google Ads tools
google_ads_update_target_cpagoogle_ads_update_ad_statusgoogle_ads_update_adgroup_namegoogle_ads_update_adgroup_statusgoogle_ads_update_bid_modifiergoogle_ads_update_campaign_budget
Before you can call it
This tool needs a connected Google Ads account. The Google Ads connect guide covers the OAuth flow and the permissions it asks for, and the quickstart gets a client talking to the server in about five minutes.
Workflows that use this
Rather than calling tools one at a time, these skills run a whole procedure against the same account: