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Use case

MCP Ads for Local Businesses

Track calls, bookings, and store visits from your ad spend — not just clicks — without hiring an agency or a full-time marketer.

Cost per lead
by channel, calculated automatically
Calls + forms
tracked as one combined lead count
$49/mo
flat — no per-location pricing

Local businesses convert through phone calls, bookings, and walk-ins more often than online checkouts, but most ad reporting is built around clicks and form fills. MCP Ads gives Claude direct access to your Google Ads and Meta Ads accounts so you can ask plain-language questions about leads and cost per lead — by channel, by week, by location — without learning either platform's reporting interface.

One number that actually matters: cost per lead

Ask Claude for total spend and total leads — calls over a set duration plus form fills — split by Google Ads and Meta. That single number drives most local budget decisions.

Multi-location reporting without multi-location spreadsheets

If you run separate campaigns per location, ask Claude to compare cost per lead across locations in one answer instead of opening each campaign individually.

Catch wasted spend on searches outside your service area

Ask Claude to review search terms for queries from outside your realistic service radius — a common source of wasted local PPC spend that is easy to miss manually.

Weekly owner-friendly summaries, not platform dashboards

Ask Claude for a plain-language weekly recap: spend, leads, cost per lead, and what changed. No jargon, no login required for whoever reads it.

Prompts to try first

"Show me total spend, calls over 60 seconds, and form submissions for last week vs the prior week, by platform."
"Compare cost per lead across all my locations for this month."
"Review my search terms report and flag any queries that look like they are coming from outside my service area."
"Write a plain-language weekly summary of spend, leads, and cost per lead I can forward without explanation."

FAQ

Does this track phone calls, not just website clicks?

Yes, if call conversion tracking is set up in Google Ads (forwarding numbers or call extensions with a minimum duration). Claude reads whatever conversion actions your account is already tracking.

Is this only for Google Ads, or Meta too?

Both. MCP Ads connects Google Ads and Meta Ads, so Claude can compare lead volume and cost per lead across both channels in one conversation.

Does pricing change if I manage multiple locations?

No. MCP Ads is a flat $49/month regardless of how many locations or campaigns you manage.

Also worth reading

Start using MCP Ads for your local businesses

Connect Google Ads, Meta Ads, GA4, and Search Console. Ask Claude anything about your accounts.