SEO - Technical
6 skills Claude can run against your live accounts through MCP Ads. Each one lists who it is for and the phrase that triggers it.
Technical SEO skills use Google Search Console to catch the problems that quietly remove pages from search: crawl errors, indexing drops, broken sitemaps, Core Web Vitals failures and mobile usability issues. The weekly error monitor runs on a fixed day each week and is the one most agencies automate first, because a spike in errors is easy to miss until rankings fall. The sitemap audit runs after a site migration, a redesign or a big content release. The Core Web Vitals report is monthly, or after a theme or plugin change on WordPress sites. SEO specialists, agencies and site owners who manage their own WordPress site all use these. Search Console must be connected through MCP Ads with the property verified; if the site runs WordPress and is connected too, Claude can go further and check noindex settings, sitemap configuration and page-level issues directly in the CMS. The procedure reads index coverage, crawl errors, sitemaps, Core Web Vitals and mobile usability, compares against the previous period, and inspects specific URLs where something changed. The output is a findings list ordered by how many pages or how much traffic each issue touches, with the likely cause and the fix, and a short note of what improved since last time so the report is not only bad news.
Checks LCP (loading speed), INP (interactivity), and CLS (visual stability) scores from Google Search Console. Identifies failing URLs by traffic volume, explains what is causing each failure in plain language, and generates developer-ready fix instructions for each issue type.
For: Agencies, Business Owners
Check Core Web Vitals and tell me what is failing
Pulls Google Search Console coverage report and categorises all pages: valid, warning, excluded, and error. Diagnoses common exclusion reasons including noindex tags, redirect chains, duplicate content, and soft 404s. Prioritises which pages to fix first by traffic value and gives step-by-step fix instructions for each issue type.
For: Agencies, Business Owners
Audit indexing — why is Google not indexing our pages
Identifies redirect chains (A redirects to B which redirects to C — link value lost at each hop), redirect loops, and broken internal links returning 404 errors. Recommends consolidating redirect chains to single hops and fixing broken links. Most important after website migrations or redesigns.
For: Agencies, Business Owners
Audit our redirects and find any chains or broken links
Reviews all XML sitemaps submitted in Google Search Console. Checks submission status, compares URLs submitted versus URLs indexed (a large gap signals a crawling problem), identifies sitemap errors blocking discovery, and flags pages in the sitemap that are noindexed (a contradiction that confuses Google).
For: Agencies, Business Owners
Audit our sitemap — is it properly submitted and up to date
Reviews structured data (schema markup) implementation on the website. Checks for valid Product, Review, FAQ, Article, LocalBusiness, and BreadcrumbList schema. Identifies missing schema types that could earn rich snippets in search results (star ratings, FAQs, prices) and flags validation errors preventing rich results.
For: Agencies, Business Owners
Check our structured data and schema markup
Pulls Google Search Console for new errors appearing in the past 7 days. Checks for new crawl errors, new excluded pages, server errors, redirect issues, manual actions, and security problems. Compares indexed page count to last week — a sudden drop signals a serious problem. Quick scan that takes 2 minutes and protects organic traffic.
For: Agencies, Business Owners
Check Search Console for new errors this week
Run these skills
Download the whole category as a bundle, or copy a trigger phrase above into Claude once the MCP Ads connector is connected.
Download all 6 skills in this category
These skills call the gsc MCP tools. See the connect guide to link the account first.
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Frequently asked questions
How soon does Search Console show an issue after it happens?
Search Console data lags by roughly two to three days, so a weekly check catches most problems within a week of them starting. Pair it with a WordPress health check for same-day detection of site-level errors.
Can Claude fix technical issues or only report them?
It reports from Search Console and, when the site is a connected WordPress install, can apply fixes such as sitemap resubmission and noindex changes with your approval. Server and hosting problems are reported for a developer.